Sponsors


Please contact
Meegan Smith at msmith@sfa.org
or (703) 836-4500 ext. 210
with any questions
or for any assistance.

Premier Sponsorship Opportunities at SNAXPO 2015!

Would you like a higher profile within the snack food industry that can lead to more business? SNAXPO can help! Sponsorship puts your company in the spotlight and positions you as an industry leader, leaving a strong impression of your brand in trade partners’ minds. The SNAXPO brand marketing packages are uniquely designed to work best for your company’s individual marketing initiatives. You can even build a customized package that suits your individual needs.

Tiered Sponsorships – Levels based on sponsorship contribution:

  • Platinum - $20,000 and up (Please see benefits below)

  • Gold - $10,000 - $19,999 ("Gold" Ribbon for each employee); Company listed prominently just below Platinum names.

  • Silver - $5,000 - $9,999 ("Silver" Ribbon for each employee); Company listed prominently just below Gold names.

  • Allied - Below $5,000 ("Sponsor" Ribbon for each employee); Company listed prominently just below Silver Names.

Benefits For All Sponsors

As a sponsor at any level, your company will receive the following recognition:

  • Logo displayed in the “Sponsor” area of the SNAXPO.com website

  • Recognition in the SNAXPO Program/Registration List Guide

  • Logo included in sponsorship loop that plays at the start of each general session

  • SNAXPO signage displayed prominently at the show

  • Special ribbon for your company’s badge signifying your sponsorship level

  • Opportunity to visit with SFA Board members and key leadership at a reception only for Sponsors

SNAXPO SNACK SHACK for Top Tier SNAXPO Exhibitors & Sponsors

Those companies supporting SNAXPO at the $20,000 level (a combination of booth space and sponsorship) have an open invitation to enjoy the SNAXPO 2015 Snack Shack during trade show hours – Located in a private setting conveniently off the trade show floor. Signage at the Snack Shack entrance will display qualified company logos and everyone from these companies will receive a unique lapel pin when they pick-up their registration materials that will provide entrance. These companies are welcome to invite their customers to relax with them in the comfortable seating areas and enjoy complimentary hors d'oeuvres and beverages.

PLATINUM CLUB

Sponsors who reach the $20,000 level or more will receive special Platinum Club features including:

  • One reserved table at each of the General Sessions and social events

  • Signage at sponsored event if applicable

  • Customized table tent cards with your logo at all seated events if applicable

For more information about the SNAXPO Sponsorship Opportunties,
contact Liz Wells at lwells@sfa.org or (703) 836-4500 ext. 202


Sponsorship Opportunities

Date:Event:Cost per Company:

CORPORATE HEADSHOT

- Give Attendees a chance to update their headshot to use professionally on their corporate website, in Facebook, LinkedIn or any other digital platform. These photos are big currency on social networks and corporate websites and the more authentic, the higher the social credibility. A photo studio will be set-up with make-up and hair professionals on hand for quick touch-ups. Your company will get all the credit for providing this unique but necessary service.

$12,500 (Limited to two sponsors)

*FOOT STEPS TO EXHIBIT HALL

- Make a huge statement as attendees enter into the Dallas Convention Center. Your company's logo or brand would lead attendees to the registration area and Exhibit Hall. All attendees must take this route to the Convention Center from the Omni.

$15,000 (One Sponsor)

*OFFICIAL SNAXPO MOBILE APP

- Attendees will see your company's brand on their smartphone 365 days a year! As the only mobile app sponsor for the show, your company will receive a launch screen logo, schedule page watermark, banner ad and a fullscreen landing page. Features of this App will include: full conference schedule, personal agenda building, search capabilities for attendees/speakers/exhibitors, integration with social media including Twitter, Facebook, Pathable and messaging.

$10,000 (Splash Page); $6,000 (Banner); $300 Exhibitor Listing Highlight

SHOW GUIDE BOOKMARK

- Make your mark on the official show guide with your company's well-designed bookmark, inserted directly inside the Official Program Guide. The design and style is at the discretion of the sponsor and must be approved by SNAXPO staff.

$15,000 (One Sponsor)

ESCALATOR ADVERTISEMENT

- Banners featuring your company's logo or brand will be placed on escalator medians. All attendees will see your ad on their way to the exhibit hall.

$12,500 (One Sponsor)

SNAXPO OFFICIAL TOTE BAG

- Where else are attendees going to stash their snacks? Sponsors of this bag puts your company logo on the official show floor bag and provides tremendous exposure both during and after the show.

$15,000 (Two Sponsors)

WINDOW GRAPHICS

- Be seen when attendees walk into the Dallas Convention Center! Your company graphics will be affixed to the windows at the first entrance to the Convention from the Omni Hotel.

$12,000 (Unlimited Sponsors)

*HOTEL ROOM KEYS

- 'Check-in' with the SNAXPO attendees receiving a custom key card with your logo and message at the headquarters hotel. Production and material charges are at an additional cost.

$8,000 (One Sponsor)

*HOTEL ROOM KEY BROCHURE

$8,000 (One Sponsor)

*POCKET SCHEDULE

- This pocket size daily schedule features your company. The first company to reserve will have first choice for placement of their ad.

$7,500 (Two Sponsors)

LATIN AMERICAN EDUCATIONAL BREAKOUT SESSIONS

- There will be (2) Latin American Breakout Sessions presented in Spanish that will run concurrently with the other SNAXPO Breakouts on the tradeshow floor. These sessions will focus on issues of importance that affect the Latin American snack food industry. Sponsor(s) will be invited to introduce one of the educational sessions as well as provide company materials on the tables.

$7,500 (Multiple Sponsors)

SNAXPO KICK-OFF PARTY

- Attendees will be treated to the beauty and ambiance of the Dallas Museum of Art, which ranks among the leading art institutions in the country. Tour the current exhibition and enjoy great food and drink at this first official event of SNAXPO. This event is one that is remembered for some time to come. Your company will be the one that gets credit for this amazing party.

$25,000 (Multiple Sponsors)
3/29/15

SUNDAY WORSHIP SERVICE

- Non-denominational Service will be held 7:00 - 7:45 a.m. Sponsorship will provide coffee/tea service for all.

$2,500 (One Sponsor)
3/29/15

*SUNDAY KICK-OFF BREAKFAST

- SNAXPO Attendees with a full package registration will enjoy this plated breakfast as they wait for the General Session speaker to begin.

$30,000 (One Sponsor)
3/29/15

SUNDAY CIRCLE OF HONOR AWARD CEREMONY (Name TBA)

- Every two years this award is presented to recognize the achievements of snack food industry executives who have been leaders in their companies and the Association. Associate your company with the winner and this ceremony. As a sponsor your company name will be included in the credits of the video prepared for the winner.

$10,000 (Three Sponsors)
3/29/15

SUNDAY GENERAL SESSION SPEAKER (Name TBA)

- Your company logo will welcome attendees as they enter the ballroom and be prominently displayed on the big screens in the ballroom. And you will also be invited to introduce this very special speaker.

$15,000 (Three Sponsors)
3/29/15

SUNDAY EDUCATIONAL SESSION #1 (Speaker/Subject TBA)

- Sponsor will have the opportunity to introduce this session. Signage will promote your support for this important educational session.

$7,500 (Multiple Sponsors)
3/29/15

SUNDAY EDUCATIONAL SESSION #2 (Speaker/Subject TBA)

- Sponsor will have the opportunity to introduce this session. Signage will promote your support for this important educational session.

$7,500 (Multiple Sponsors)
3/30/15

MONDAY CONTINENTAL BREAKFAST

- Breakfast for all attendees just before the much anticipated "State of the Industry" presentation begins. Sponsor logo will be on table tent cards offering more exposure for your brand.

$15,000 (Two Sponsors)
3/30/15

*MONDAY MORNING CENTERPIECES

- Your company logo will be displayed on every table thanking you for providing the centerpieces.

$5,000 (One Sponsor)
3/30/15

MONDAY STATE OF THE INDUSTRY PRESENTATION

- Some would say it is the highlight of the convention and a must see for everyone in the snack food industry. Your company logo will welcome attendees as they enter the ballroom and be prominently displayed on the big screens in the room. You will also be invited to introduce a very special speaker.

$15,000 (Three Sponsors)
3/30/15

MONDAY EDUCATIONAL SESSION #1 (Speaker/Subject TBA)

- Sponsor will have the opportunity to introduce this session. Signage will promote your support for this important educational session.

$7,500 (Multiple Sponsors)
3/30/15

MONDAY EDUCATIONAL SESSION #2 (Speaker/Subject TBA)

- Sponsor will have the opportunity to introduce this session. Signage will promote your support for this important educational session.

$7,500 (Multiple Sponsors)
3/30/15

MONDAY LATIN AMERICAN EDUCATIONAL TRACK (Topic TBD)

- Sponsor will have the opportunity to introduce this session. Signage will promote your support for this important educational session.

$7,500 (Multiple Sponsors)
3/30/15

MONDAY RECEPTION INSIDE THE EXHIBIT HALL

- All SNAXPO Attendees are invited to have some fun and drink while visiting the exhibitors inside the exhibitor hall.

$15,000 (Multiple Sponsors)
3/31/15

TUESDAY CONTINENTAL BREAKFAST

- Your sponsorship will provide breakfast for full package attendees just before the keynote speaker begins. Your logo will be on the table tent cards offering more exposure for your brand.

$15,000 (Multiple Sponsors)
3/31/15

*TUESDAY MORNING CENTERPIECES

- Your company logo will be displayed on every table thanking you for providing the centerpieces.

$5,000 (One Sponsor)
3/31/15

HOSTED BAR FOR TUESDAY RECEPTION AND DINNER

- Your company logo will prominently be displayed at every bar, on the table tent cards and on signage prominently placed throughout the event.

$7,000 (Multiple Sponsors)

REGISTRATION AREA REFRESHMENTS

- Food and drink will welcome attendees as they check-in for their meeting credentials. Signage will be displayed showing them who provided the support for their enjoyment.

$7,500 (Multiple Sponsors)

EXHIBIT HALL CHILI PIE REFRESHMENT AREAS

- This sponsorship will provide the famous chili pies and beverages for all attendees visiting the exhibit hall. Signage will be placed at every food station providing more exposure to your brand.

$7,500 (Multiple Sponsors)

SNAXPO REGISTRATION AREA SIGNAGE

- Welcome all SNAXPO attendees and be the first sponsor logo they see on the registration desk counters and headers.

$10,000 (Multiple Sponsors)

*ADVERTISEMENT ON THE BACK OF ALL BADGES

- Everyone knows our badges are always twisting and turning. Why not take advantage of a twist by placing your corporate logo on the back side.

$10,000 (One Sponsor)

SNAXPO SIGNAGE

- Your logo will be displayed on all signage that is not devoted to a sponsored event.

$10,000 (One Sponsor)

SNAXPO "DAILY" EMAIL BLAST

- The SNAXPO News Team prepares a show summary each evening and reports on what attendees can expect the next day. This is emailed out to all SNAXPO attendees. Your logo or message can be on the "Show Daily" every day.

$6,000 (Multiple Sponsors)

OFFICIAL SHOW GUIDE BELLY BAND

- The Belly Band is the first thing attendees see when they pick-up the Program/Registration Book at SNAXPO. This band wraps around the middle of the book after it is printed and bound. Your company can choose to advertise your name, products and booth number. Let the "Belly Band" carry your message to all attendees.

$10,000 (One Sponsor)

*PROGRAM/REGISTRATION BOOK INSIDE FRONT COVER AD

- A full page, four color ad will be placed on the inside front cover of the program/registration book.

$7,500 (Multiple Sponsors)

*OFFICIAL SHOW GUIDE BACK COVER ADVERTISEMENT

- A full-page, four color ad will be placed on the back cover of the SNAXPO Program Book/Registration list, ensuring your brand stays in front of customers all year long!

$12,000 (One Sponsor)